PR • CONTENT MARKETING • B2B • BLOGS • SOCIAL MEDIA • CREATIVE CAMPAIGNS
WHAT WE DOFrom fully integrated content marketing and communications programmes, to single high impact launches, The PR Boutique tailors activity around each client’s needs.
Creative on-brand content that works across all channels
Our ethos is to generate creative content that is right for your brand/business and engages your audience. We lead with digital PR, generating strong media coverage and adapt content to all channels – from brand blogs to social. This delivers a consistent message across all touchpoints, maximising your reach and making clever content work hard.
Content marketing
We can deliver a fully co-ordinated on-brand communications programme that will increase visibility of brands, businesses and products across all free channels, and support SEO and other marketing activities. Content marketing programmes can include blog writing, management and optimisation, blogger outreach, media releases and relations, Facebook, Twitter, LinkedIn, Pinterest, Instagram and YouTube.
Social media management and consultation
We prove that presence in social channels sells products and services. Built on a strong strategy and detailed multi-platform action plan, growing businesses in social channels is what we do exceptionally well. We can also provide consultancy and social advertising campaigns.
With years of experience, we know what drives media coverage both online and offline. Our services span news generation, product PR, a reactive press office function responding daily to new opportunities and journalist enquiries, media competitions, one to one media briefings and bespoke media placements.
Business and personality profiling, and reputation management, is all part of our PR offer. Our media contacts set us apart – we make it our business to know the right people on the right titles and this is demonstrated in the quality of media we get coverage with.
From online media competitions to multi-platform brand promotions, a giveaway can give a much needed boost to brand and product awareness.
With most of our team having notched up more than two decades in marketing, we’ve organized all sorts of events – from parties through to celebrity photoshoots. We work with trusted partners to pull together a team that will deliver exceptional results
We plan and create highly engaging content across all social channels. Our results driven approach ensures we show the high impact our campaigns have, from audience growth to site traffic.
The PR Boutique is a small team of straight-talking, creative and passionate PRs and marketers who've worked for some of the biggest PR / marketing agencies and brands in the UK. We're told we are fun to work with and our passion for what we do clearly comes across.
Our managing director Kirsty Hunt explains why we work as an extension of your team not just as an agency partner. “As a ‘voice’ for a business, it’s important we get under the skin of the company and to do this we need to be involved. Some of the best ideas come from hearing about customer stories or how products are being developed, and we make it our mission to be in the know.
“We tailor our approach around what our clients want to achieve – be that to be the most famous name in their sector or to sell a certain product in abundance. We’re agile in how we work and by working with a dedicated team we build knowledge that adds true value.”
More about Kirsty:
Kirsty has an unrivalled passion for PR and marketing and, during her 23 years working within the industry, she’s devised numerous award winning campaigns for household names across a variety of sectors, from home interest to fashion and travel. A brand-building specialist, her expertise also spans trade and business to business PR. She works with some of the North West’s most respected digital marketing and creative agencies on a consultancy level, including Code Computerlove for whom she’s worked with for more than 10 years. What you’ll get from Kirsty is a breadth of knowledge and experience across PR, content marketing and digital techniques delivered with enthusiasm and a very hands on approach.
Our current clients operate in both consumer and business-to-business markets.
Advertising is you saying you’re good. PR is convincing someone else to say you’re good
- Jean-Louis Gassée -
To give you more of a flavour of what we're brilliant at here's some of our work.
The ancient Japanese art of Wabi-Sabi and ‘topsy-turvy’ interiors (wallpaper on the ceiling and rugs on the wall) are just some of the interior trends that have been driving amazing results for our clients in 2018. Anyone working in PR for the home interest sector knows the importance of staying ahead of the latest […]
The whole PR Boutique office has been crushing on the new collection of stunning rugs from Accessorize Home since we first laid eyes on them and it’s easy to see why… Our launch of the new range, available to buy from www.therugseller.co.uk, and comprising 15 designs featuring Accessorize’s signature, handcrafted, bohemian edge and vibrant […]
Boy did we have fun when we headed to the beach to produce stunning editorial images to support the launch of the UK’s first duvet produced using 100% recycled materials. The duvet uses recycled plastic bottles to create the silky soft fibres that are encased in a soft touch fabric (also made only from […]
By Kirsty Hunt, Managing Director One of my jobs is working with Cat, our evaluation specialist, to provide clients with detailed reports on the impact that our work is having on their business. I’ve just completed a six month review of the agency’s results so far this year …. the stats made even me go “WOW” this is amazing (and […]
Thousands of homeowners now look to the many talented and inventive bloggers out there for renovation and interior design ideas, and reaching these audiences through engaging with bloggers is an effective tactic for our home interest brands. Collaborating with two high-profile interior stylists, both with award-winning blogs, The PR Boutique’s outreach on behalf of Apollo […]
It’s no secret that I love to party! And so when my client of nine years – Code Computerlove – invited me to the agency’s official opening party last week I was in my element; they know how to throw a party. It was also a great chance to catch up with industry peers and socialise with Code’s clients, marketing […]
